{"title":"New In!","description":"\u003cp data-start=\"102\" data-end=\"470\"\u003eWe’re always baking up something new and our latest additions are here to tempt your taste buds. From gooey, melt-in-your-mouth Mozzarella Beigels to golden, flaky Portuguese Tarts and our all-new Cheese Platter loaded with creamy mozzarella, pesto, cheddar and cucumber, there is something fresh for everyone to love.\u003c\/p\u003e\n\u003cp data-start=\"640\" data-end=\"773\"\u003eFreshly baked. Made to share. Impossible to resist. Check out the full collection below and discover your new favourite.\u003c\/p\u003e","products":[{"product_id":"southern-fried-platter-serving-of-12","title":"Southern Fried Platter - (Serving of 12)","description":"\u003cp\u003eTurn up the flavour with our Southern Fried Beigel Platter. A bold and satisfying choice for any gathering. This platter features \u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003etwelve\u003c\/strong\u003e\u003c\/span\u003e generously filled beigels, each stacked with crispy, golden southern fried chicken and paired with the perfect sauces for a mouthwatering finish. Whether you're catering a party, feeding the office, or treating the family, this platter brings that irresistible crunch and comforting southern taste in every bite.\u003c\/p\u003e\n\u003ch2\u003eAllergens\u003c\/h2\u003e\n\u003cp\u003eWheat (Gluten)\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eChicken Breast, Wheat Flour, Palm Oil, Yeast Extract, Garlic powder, Maize starch, Sugar, Onion powder, Chilli, Nutmeg, Marjoram, Sage, Thyme.\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56643448996221,"sku":"BBW124","price":48.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/0005_SouthernFriedPlatter_1.jpg?v=1754599826"},{"product_id":"apple-turnover-platter-serving-of-12","title":"Apple Turnover Platter (Serving of 12) 🌱","description":"\u003cp\u003e\u003cspan style=\"background-color: green; color: white; padding: 5px 10px; font-weight: bold; border-radius: 4px;\"\u003e VEGAN \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eTake your dessert spread to the next level with our authentic Hungarian Strudel Platter. Frequently mistaken as German in origin, this beautifully layered pastry delivers a deliciously sweet fusion of apple, raisin, and cinnamon wrapped in delicate, flaky layers. Each of the \u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003efifteen\u003c\/strong\u003e\u003c\/span\u003e strudel servings is finished with a dusting of icing sugar, perfect on its own or even better warmed up and paired with a scoop of ice cream at home. A timeless treat that brings a touch of Eastern European comfort to any occasion.\u003c\/p\u003e\n\u003ch2\u003eAllergens\u003c\/h2\u003e\n\u003cp\u003eWheat (Gluten)\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eWheat (Flour), Margarine (Vegan), Sugar, Water, Apples\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56643565388157,"sku":"BBW089","price":25.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/0001_AppleTurnoverPlatter_1.jpg?v=1754600318"},{"product_id":"portuguese-tart-platter-serving-of-12","title":"Portuguese Tart Platter (Serving of 12) 🥦","description":"\u003cp\u003e\u003cspan style=\"background-color: #8bc34a; color: white; padding: 5px 10px; font-weight: bold; border-radius: 4px;\"\u003e VEGETARIAN\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eBring the magic of Lisbon to your table Our Portuguese Tart Platter is the ultimate crowd-pleaser. \u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eTwelve\u003c\/strong\u003e\u003c\/span\u003e hand-crafted custard tarts, each with crisp, flaky pastry and a creamy, caramelised custard centre that melts in your mouth. Perfectly portioned for sharing (though you might not want to), these golden delights are baked fresh daily and lightly dusted with cinnamon for that authentic Portuguese finish. Whether it’s a family gathering, office treat, or indulgent dessert spread, this platter adds a touch of elegance and warmth to any occasion. Trust us - they’ll be gone before the kettle’s boiled.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56643678798205,"sku":"BBW116","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/cacaacsa.jpg?v=1754602578"},{"product_id":"cheese-platter-serving-of-12","title":"Cheese Platter (Serving of 12)","description":"\u003cp\u003e\u003cspan style=\"background-color: #8bc34a; color: white; padding: 5px 10px; font-weight: bold; border-radius: 4px;\"\u003e VEGETARIAN\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eOur Cheese Platter (\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003etwelve\u003c\/strong\u003e\u003c\/span\u003e Servings) is a fresh and flavourful vegetarian spread designed to impress. It includes 6 Mozarella, Green Pesto \u0026amp; Tomato Beigels and 6 Cheddar Cheese \u0026amp; Cucumber Beigels, perfectly balanced to offer a delicious variety of creamy, zesty, and crisp flavours. Ideal for office lunches, casual gatherings, or any occasion where you want to treat your guests to something light yet satisfying. Whether enjoyed on their own or paired with your favourite sides, this platter is a guaranteed crowd-pleaser.\u003c\/p\u003e\n\u003ch2\u003eAllergens\u003c\/h2\u003e\n\u003cp\u003eWheat (Gluten), Egg, Milk, Nuts\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eWheat Flour, Water, Sugar, Yeast, Salt, Mozarella Cheese (Milk), Cheddar Cheese (Milk), Green Pesto (Basil, Olive Oil, Pine Nuts, Garlic, Hard Cheese [Milk], Salt), Tomato, Cucumber.\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56643783950717,"sku":"BBW019","price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/0000_CheesePlatter_1.jpg?v=1754601114"},{"product_id":"mozzorella-beigel","title":"Mozarella Beigel","description":"\u003cp\u003eSatisfy your cravings with our indulgent Mozarella Beigel. A golden, freshly baked beigel packed with thick-cut, creamy mozarella that melts to perfection. Each bite offers a warm, gooey stretch of cheese nestled inside our signature chewy crust. Simple, satisfying, and irresistibly moreish. Whether you're grabbing a quick bite or treating yourself to something special, the Mozarella Beigel hits the spot every single time Warning: One might not be enough.\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eAllergens\u003c\/h2\u003e\n\u003cp\u003eWheat (Gluten), Milk\u003cbr\u003e\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\u003cp\u003eBeigel, Mozarella Cheese, Butter\u003cbr\u003e\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Plain Beigel","offer_id":57719047127421,"sku":"BBW062","price":3.6,"currency_code":"GBP","in_stock":true},{"title":"Seeded Beigel","offer_id":57719047160189,"sku":"BBW109","price":3.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/mozzorella-beigel.jpg?v=1754601542"},{"product_id":"portuguese-tart","title":"Portuguese Tart 🥦","description":"\u003cp\u003e\u003cspan style=\"background-color: #8bc34a; color: white; padding: 5px 10px; font-weight: bold; border-radius: 4px;\"\u003e VEGETARIAN\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eA little piece of Lisbon, right here on Brick Lane Flaky, golden pastry. A silky-smooth custard centre. A gentle kiss of caramelised sugar on top. Our Portuguese Tart is pure decadence in a delicate bite. Baked fresh daily, each tart is a perfect balance of crisp and creamy. The buttery layers of puff pastry give way to a warm, vanilla-infused custard that’s just the right amount of sweet. Lightly dusted with cinnamon for a traditional touch, it’s the kind of treat you close your eyes for.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56643825336701,"sku":"BBW081","price":2.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/Portuguese-Tart.jpg?v=1754601670"},{"product_id":"shopfront-tote-bag","title":"Shopfront - Tote Bag","description":"\u003cp data-end=\"377\" data-start=\"137\"\u003eCarry a piece of London’s East End with you wherever you go. Our exclusive Beigel Bake tote bag features a beautifully illustrated depiction of the legendary Brick Lane Beigel Bake shopfront. The home of freshly baked beigels since 1974.\u003c\/p\u003e\n\u003cp data-end=\"631\" data-start=\"379\"\u003eCrafted from durable, eco-friendly cotton, this tote is perfect for your daily essentials, grocery runs, or, of course, bringing home a bag full of warm beigels. Lightweight yet sturdy, it folds neatly into your bag and is ready whenever you need it.\u003c\/p\u003e\n\u003cp data-end=\"818\" data-start=\"633\"\u003eWhether you’re a lifelong local, a devoted late-night beigel fan, or just love authentic London charm, this tote is more than a bag – it’s a piece of Brick Lane history you can carry.\u003c\/p\u003e\n\u003cp data-end=\"842\" data-start=\"820\"\u003e\u003cstrong data-end=\"840\" data-start=\"820\"\u003eProduct Details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1016\" data-start=\"843\"\u003e\n\u003cli data-end=\"858\" data-start=\"843\"\u003e\n\u003cp data-end=\"858\" data-start=\"845\"\u003eLimited stock\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"901\" data-start=\"859\"\u003e\n\u003cp data-end=\"901\" data-start=\"861\"\u003eExclusive Beigel Bake shopfront design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"940\" data-start=\"902\"\u003e\n\u003cp data-end=\"940\" data-start=\"904\"\u003eStrong, reusable, and eco-friendly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"981\" data-start=\"941\"\u003e\n\u003cp data-end=\"981\" data-start=\"943\"\u003eIdeal for shopping, work, or leisure\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beigel Bake","offers":[{"title":"Default Title","offer_id":56702147658109,"sku":"BBW087","price":5.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/tote-bag.jpg?v=1755247851"},{"product_id":"beigel-bake-classic-white-t-shirt","title":"Beigel Bake Classic White T-Shirt","description":"\u003cp\u003eOur Beigel Bake Classic White T-Shirt is crafted from 100% premium cotton, offering a soft, breathable feel that’s perfect for everyday wear. Designed for comfort and durability, this tee delivers a relaxed yet structured fit that works just as well on Brick Lane as it does anywhere else.\u003c\/p\u003e\n\u003cp\u003eFinished with the iconic Beigel Bake branding, it is a simple statement piece that celebrates tradition, culture, and quality. Available in Small, Medium \u0026amp; Large.\u003c\/p\u003e\n\u003cp\u003eAvailable in store as well\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% cotton Soft, breathable, and lightweight\u003c\/li\u003e\n\u003cli\u003eClassic unisex fit\u003c\/li\u003e\n\u003cli\u003eDurable fabric designed for everyday wear\u003c\/li\u003e\n\u003cli\u003eOfficial Beigel Bake merchandie\u003c\/li\u003e\n\u003cli\u003eA timeless staple - effortless, comfortable, and unmistakably Beigel Bake.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beigel Bake","offers":[{"title":"Medium","offer_id":57589482815869,"sku":"BBW086","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"Large","offer_id":57589482848637,"sku":"BBW094","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"X - Large","offer_id":57867363811709,"sku":"BBW095","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/files\/0000_unisex-classic-tee-white-front-693f4277d51c0.jpg?v=1765976578"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0611\/1225\/4679\/collections\/asxas.jpg?v=1754602207","url":"https:\/\/www.beigelbake.mom\/collections\/new-in.oembed","provider":"Beigel Bake","version":"1.0","type":"link"}